CASE STUDY: Illuminate

95% of Enquiries Turn Into Jobs

7 Calls in 7 Days

Scott Streat, the owner of Illuminate, knew he needed a reliable way to generate new business. Despite investing in a professionally built website, it didn’t deliver the results he was hoping for—there was no traffic coming through at all. Before working with My Trusted Expert, Illuminate relied solely on word-of-mouth referrals from past clients. Scott wanted to grow his business but needed a more consistent stream of local enquiries.

Since partnering with My Trusted Expert, Illuminate has seen a significant change in the quality and quantity of leads. Although the team size has remained the same with three staff members, the business now consistently receives new enquiries solely from My Trusted Expert, in addition to the word-of-mouth referrals. Impressively, Scott has been able to convert 95% of these enquiries into jobs. The local focus of the enquiries has also reduced the need to take on jobs further afield, making operations smoother and more efficient.

If you're thinking about working with My Trusted Expert, go for it—it really does work! The new traffic we've received is all local, which means we don't have to take on jobs that are far away anymore. Plus, I've noticed that putting your picture online really helps. Clients feel more comfortable when they can see who they're dealing with before they even meet you. Most of our calls have turned into jobs, and the service has definitely helped us grow. I highly recommend it!

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